A woman was walking along a beach upon which thousands of starfish had washed up during a storm. Every few steps, she would pick up a starfish and throw it back into the sea..

In the last 12 months, we’ve seen a notable increase in firms using microsites to supplement their standard RFP responses. In this article, we’ll reveal best practices for creating compelling RFP supplementary materials, share an example template and explain how you can get a free sample template, in your own branding.

On International Women’s Day, Wendie Michie, Zoomforth CEO, reflects on gender inequality in the workplace and shares the things her team is doing, to ensure it doesn’t happen on their watch.

2021 is going to be a year full of changes for those of us in the microsite world. As lockdown restrictions ease, we’re going to see a gradual resumption of traditional business events such as in-person meetings, but ultimately online events are here to stay. And microsites are also going to play an increasingly important role in technology stacks.

While you might be sold on the benefits of microsites, you may have doubts about how exactly your team could make the best use out of them in specific contexts. In this blog post, we’d like to offer a run through of the top use-cases for microsites.

If you’re going to be sending out sales proposals this year, using a microsite content experience platform could allow you to elevate your pitching and land major deals.

The microsite revolution is here to stay. The content experience platforms on which they’re often built have made it possible for content producers to roll out much more exciting assets than PDFs for important tasks where first impressions count, like pitching services or preparing personalized job offers.

Quality assurance (QA) is a vital part of preparing microsites. Accidents happen, so it's important to catch them before a site goes live. Make sure you follow these recommended steps in our QA checklist.

A business transformation strategy is an important tool used by businesses to direct intentional change. Learn how to prepare yours.