A microsite is a webpage or group of web pages that have a singular purpose for a specific audience. Creating a microsite is the perfect way for you to elevate communication strategies and create rich content experiences. Many companies are using microsites to innovate their digital marketing and communication.

You might be wondering how to conceptualize one for your own company. These information-rich and engaging sites may seem highly sophisticated, but they’re simple to create and deploy with the right tools. Here are some ways you can use to get started. 

A step-by-step guide on how to create your microsite

Figure out your microsite’s objective

Before you sit down and begin creating your microsite, carefully consider its purpose.

Understanding the broad and specific goals you’d like to achieve through creating your microsite will make planning content and features easier. A microsite can be as specific and action-oriented as you want it to be, and the best way to make the most out of what it has to offer is by considering its objectives. 

Start with a general idea of what you want your microsite to do. A fantastic way to figure out your microsite objective is to consider SMART goals. SMART goals move abstract ideas about an overall objective into more specific action items that you can implement in your microsite.

Ask yourself these questions in your planning phase:

• Specific: What specific outcome are you hoping to achieve through your microsite? Making your objective as specific as possible keeps it from being too broad to evaluate.
• Measurable: What metrics can you use to help you determine if your microsite is effectively designed? Knowing the most valuable metrics beforehand makes it easier to pinpoint after launch.
• Achievable: Can this goal be achieved with the strategy and features you are using? Coordinating with your team and figuring out what’s possible for your company will save a lot of stress later on.
• Relevant: What content is most relevant to your goal? Knowing which pieces of content will play the largest roles helps plan navigation and site construction.
• Time-based: What is the time frame you are working with? Mapping out when each phase will take place and how long the microsite will be active will make it easier to divide up responsibilities.

Find a microsite builder with all the features you need

The right microsite building platform will help you meet all of your objectives. 

It should be a simple, easy-to-use platform that anyone on your team can use to edit or contribute to your microsites. Try to avoid overly complicated solutions that require a sophisticated understanding of web development. Instead, focus on simple, necessary features like: 

• Widgets (search bars, forms, sidebars)
• Interactive content (chatbots, newsfeeds, maps)
• Media (photos, videos, animations)

Including these elements will flesh out your microsite and keep users engaged with content, but it shouldn’t be a laborious process to integrate these features into your website. Instead, opt for a platform that’s intuitive and beginner friendly. This way, your microsite can be a collaborative, interdepartmental project.

Ease-of-use is also important when it comes to analytics. 

Meeting objectives can only happen when you understand successes and failures. A microsite builder should feature options for you to understand on a detailed level which parts of your microsite pack the most punch and which fall flat. It allows your team to address those gaps either by adjusting features or by tailoring targeted follow-up communication.

Create a memorable domain name

A small but very important factor when it comes to website design is URLs and domain names. Your domain introduces a user to your microsite, much like a title.

A carefully thought out domain name is the difference between a microsite that’s easily accessible with the potential to boost SEO and one that fails to perform to the highest level. 

In general, a good practice is to keep URLs simple and concise. Separate keywords in URLs with hyphens to help search engines recognize key phrases. Hyphens are more user-friendly than underscores because they’re easier to read and type. Also, keep capitalization to a minimum and make it as intuitive as possible 

The right URL will make your microsite far more accessible, shareable, and targetable by search engines. 

Be careful about your SEO strategy

Using a series of microsites solely to promote SEO growth is ill-advised. 

A microsite is meant to create a webspace for a specific, goal-oriented purpose. This includes digital communication and creating opportunities to create immersive web experiences. They may be seen as having good SEO potential because they’re targeted, engaging, and link back to your main website in a purposeful way. Plus, more websites mean more chances for high search rankings, right?

Ultimately, microsites can hurt your SEO if used improperly. Hollow and repetitive microsites can have an inverse effect on SEO. Microsites that are used to host thin content and use similar domain names may be treated as low-quality redirect sites by search engines. The algorithms that decide rankings will clump them up with other similar websites, including your main site.

More websites connected to your domain means less traffic to your company website. It’s better to focus SEO efforts on your website and use microsites for more niche purposes.

Create engaging content based on your objective

A microsite is an opportunity to create content experiences for users. 

You can craft these experiences with a robust microsite that is information-rich and has varied opportunities for engagement. Because the objectives and audiences of microsites are so targetted, you can curate specific, experience-based content that targets your objectives. 

Seven factors can impact user experiences, which can ultimately affect their likelihood to take action or continue to engage with your content.

• Usefulness: How does content help solve a problem or address a need? 
• Usability: Is it easy for users to accomplish what they need? 
• Findability: Is important information and content easy to find? 
• Credibility: Can users trust your microsite and its content? 
• Desirability: Does your microsite leverage aesthetics and branding to keep users interested?
• Accessibility: Is your microsite usable by everyone? Are there options for users to change their experiences and make content more accessible?
• Value: Does your microsite highlight the advantages and usefulness of your products and services? 

Depending on the objectives of your microsite, some of these principles may be more important than others. However, all hold value when you consider creating an impactful content experience. 

Keeping these principles in mind as you design your microsite can help you tailor an experience that moves users toward your actionable end goal.

Design your microsite for excellence

Design can seriously impact user experience and the efficacy of your microsite. 

It determines a user’s experience which impacts their overall engagement and ability to navigate the microsite. Believe it or not, users judge design and content in as little as 30 seconds. Though we may not judge books by their covers, we certainly judge websites based on what we see. 

Using color, font, and mixed media can help you create an engaging design, and intuitive site construction keeps users around to engage with information on a deeper level. These strategies are far simpler than they seem, but if this is your first time, you can always use a premade template.

Set up marketing and analytics tools

Knowing who is reaching your microsite, when they are reaching it, and what they are engaging with can help you make the most of your digital space. 

It allows you to determine which content is most relevant to users and where there are gaps in engagement. This offers leverage when it comes to follow-up communication and additional content creation because you have a firm analytic base on which to build your strategy. Microsite analytics make it simple to win more business.

Launch your microsite and see what’s working

Now that everything is figured out, you’re ready to launch your home away from your homepage! Track its progress and see what’s working. Luckily, microsites can be as temporary as you’d like. If your microsite proves valuable, you can decide what you’d like to incorporate into your main website.

Create the perfect microsite easily with Zoomforth

To start creating your own microsites, you’ll need to choose the right microsite builder to get the most out of your next project. Zoomforth is a microsite platform trusted by enterprises to design and host their microsites, including three of the Big Four accounting firms!

Zoomforth allows you to leverage all the capabilities of a microsite builder and couple them with additional features to create more engaging user experiences. The Zoomforth Academy can help you make the most out of:

• Advanced security features, including SAML and SSO options
• Intuitive drag-and-drop design 
• Granluar-level analytics
• Effortless mobile integration and formatting 

Ready to see what we have to offer? Request a demo to see how we can help you elevate your next web-based experience. 

Microsites are powerful tools that pack a punch. From paperless options for deliverables to secure web sharing, a microsite allows you to leverage web tools to meet a range of needs. 

Creating a microsite that has the potential to do all of these things is made simple with the right microsite builder. Not sure what to look for? Here are three features you should keep an eye out for. 

The best features to look for in a microsite builder

An intuitive editing platform

Creating and editing your microsite should be simple. 

The right microsite builder cuts out the complication of coding and uploading tools that are hard to navigate. These barriers may discourage some from hopping on board with digital communication strategies, making it difficult to establish a consistent delivery method across your team. 

An effective microsite builder features simple development tools that make it possible for anyone on your team to create and share a microsite. 

Zoomforth makes microsite development easy with an intuitive drag-and-drop platform that doesn’t require any coding. It’s user-friendly enough for anyone to use and develop a robust, seamless microsite. 

It features a simple-to-use site editor that makes editing a transparent process, so there’s no need to go through several iterations of site editing before publishing. What you see is what you get when it comes to text editing, image cropping, and adjusting margins. 

Premade templates can be reworked in the theme editor to use your custom branding and style presets. Zoomforth even creates your first template for you using your brand guidelines!

Other ways you can customize your content include: 

• Dragging and dropping content from your media library
• Adding widget features like social media icons, forms, and search bars
• Interactive content features such as maps, chatbots, and newsfeeds

Clear performance analytics

Knowing how your microsite is performing allows you to make the most of its features. According to Harvard Business Review, ineffective messaging and a lack of pre-sales resources are some of the top reasons businesses don’t close sales. Analytics cut the guesswork out of the early stages of communication and allow you to capitalize on the time and resources you need to stand out from the crowd. 

Your microsite builder should return both high-level and granular site and user data. Strong analytics features allow businesses to identify gaps in asset strategy. These insights are highly valuable when it comes to understanding what pieces of communication are most valuable to different targets. 

Robust analytics should allow you to see information like: 

• Who is accessing your microsite 
• When they access your microsite
• What they most engaged with, downloaded, or shared
• Engagement time with different site elements 

If your microsite is going to be used to create innovative business-to-business communications, then you’ll also want a microsite builder that notifies you about user engagement in real-time. Receiving notifications about stakeholder engagement with shared proposals and marketing material allows you to strategically execute a well-timed follow-up strategy.

Timing isn’t the only thing you can leverage, either. Granular-level site data also gives you insight on what information to include in your follow-up communications since you know exactly which key material was engaged with and what may have been missed. 

Extensive security features

Cyber security is a growing concern across industries. The convenience of online communication leaves us prone to the risk of cyber attacks, so much so that 20% of companies had at least one hacked email account in 2021. 

So much uncertainty and risk put businesses on the line for loss in several ways, including: 

• Being financially responsible for damages in the form of compromised personal information
• Lost business due to poor security practices 
• Competitor insight through leaked information, leading to lost revenue 

Like many catastrophes, the likelihood of it happening to you may seem distant until it’s not. 

The right microsite builder should give the option to do more than just password protects your microsite. It should offer a range of security measures that keep your enterprise information safe and the data of your visitors safe as well.

Zoomforth features many security measures, including:

• Password protection

Create a password-protected site that requires users to have access to a privately shared link and password

• Multifactor authentication

Require approved users to enter one-time codes sent to their mobile device before accessing shared material

• Email Authentication

Limit access with email-based log-ins. 

• Security Assertion Mark-up Language (SAML) and Single Sign-On (SSO)

Integrate your microsite with your company’s internet system for streamlined access. 

At Zoomforth, we believe that your information is your own. That’s why our business is run on a zero-trust corporate network, which means that we don’t gain access to your content as your run on Zoomforth’s network.

Other great features offered by a microsite builder

A variety of microsite templates

Not sure how to begin designing your microsite? That’s why a microsite builder must offer you templates that you can use to get started. There are many design considerations you’ll need to evaluate, and having a good template can cut down the time it takes to make those decisions.

Zoomforth offers a range of templates you can use to get started. Here are a few templates that you can use to create innovative communication material:

• Digital sales proposals 
• Team member onboarding 
• Event portals
• Team growth platforms

Drag and drop editing makes it easy to customize templates as much as you’d like so that they are a reflection of your brand’s unique values and aesthetics. It helps keep everything consistent, from HR material to client proposals, a clean microsite elevates enterprise communication. 

Plus, there’s no need for coding in widgets or figuring out the right HTML code for font manipulation—anyone and everyone can make the most out of digital communication with the right microsite builder. 

Automated mobile layouts

A lot happens while we’re away from our desks. Handheld devices make it possible for us to access anything anywhere at any time. That means that mobile access to digital content is no longer the exception, but rather the expectation. A microsite builder that allows you to easily adapt to the dominance of smartphone use means that you can make the most out of your digitally shared content. 

Zoomforth automatically ensures that your microsite is mobile-friendly and allows you to enhance a mobile user’s experience with the mobile content prioritization tool. Plus, you can preview your content on a mobile layout before it’s shared. 

It eliminates the extra step of refitting your content for different mobile devices so that you can keep everyone up to speed, whether they’re using a phone or a laptop. 

A responsive customer support team

If you’re new to creating microsites, you’ll need support. We’ve all been on customer service lines for hours just to make a simple fix. Your microsite builder should have an award-winning customer service team that takes your experience seriously.

While Zoomforth’s platform is user-friendly enough for anyone to use, we’re committed to offering support whenever it’s needed. All of our users have access to the Zoomforth Academy, a series of videos and articles that will make you an expert in our platform’s features in no time. It’ll walk you through everything you need to know whether it’s design or analytics. 

Still have lingering questions? Our team has curated a collection of staff-written articles about microsite design and implementation that get into the nitty-gritty details you may still have questions about. Our microsite experts are here to help you with questions about design, security, and site analytics so that you get the most out of your microsite.

Get everything out of your microsite builder with Zoomforth

Microsites are powerful digital tools that can be leveraged to address a range of needs, but not all microsite builders are the same. 

Make the most out of what your microsite has to offer with an easy-to-use, feature-rich platform like Zoomforth. 

Zoomforth makes microsite creation simple, and enhanced security and analytics features allow you and your target audience to make the most out of purposefully designed landing pages. 

There’s no need to hire web developers, ask your marketing or sales team to code, or struggle with clunky platforms. Ready to see how Zoomforth can help you make the most out of a microsite? Try a demo with us today. 

With the persistence of digital background noise, getting consumer attention can feel like a fruitless effort. Once attention is earned, keeping it is an entirely different effort. Research by the Nielsen Norman Group suggests that user attention dwindles quickly with time, and most users know if a webpage is useful for them in the first ten seconds of their visit.

Using the right method of delivery attracts users’ attention and keeps them engaged. A delivery method that is most aligned with your goals moves your audiences to take the right actions and quickly find the information most important to them. You have different options for making the most out of your web space, including using microsites and landing pages.

Many confuse the two. While microsites and landing pages are similar, they are by no means the same thing. In this article, we’ll define what each one is, the advantages and disadvantages of both, and how to decide which one is best for your business.

Microsites: a website for a specific audience 

A microsite is a standalone webpage (or collection of webpages) with its own subdomain or specific URL, meaning it’s independent of the company’s website. If you’re looking to offer highly specialized content for a target audience, then this may be the right choice for you. 

What is the purpose of a microsite?

Not all information neatly fits into an organization’s website. If your website is congested with all kinds of information, microsites provide specialized locations for content to clean things up.

Content that serves temporary purposes, leverages niche audiences, or experiments with a unique design generally belong on a microsite rather than a website. 

Some examples of content that may be featured on a microsite include: 

• An immersive webpage for a product launch 
• A short-term marketing campaign
• A specialized sales pitch
• Internal training, learning, and communication portals 

Microsites work well for curated experiences. These pages allow you to create content that is flexible in delivery and duration, which can save you the heartache of reworking content on a more stable homepage or landing page. 

What are the advantages of a microsite?

Depending on your goals, using a microsite offers several advantages. 

Without all the distractions of a website, microsites allow users to find what they are looking for faster. Easy access to pertinent information means that users are more likely to engage with your content longer. 

Though a microsite can include elements of your branding, its detachment from other more consistent landing pages means you have more creative and analytic flexibility. This makes them excellent for experimentation that would otherwise be a risk to your brand.

Microsites are great for building engagement for a specific campaign. Determining the efficacy of niche experiences or tailored content is easy because the analytics reported on a microsite are specifically about the target audience and exclusively report on the included content. 

Microsites are also easy to change, update, and remove, so there’s no need to worry about the hassle of returning main landing pages to their original state when marketing campaigns and special initiatives are over. 

Ultimately, the possibilities of a microsite are only limited by your imagination.

What are the disadvantages of a microsite?

While microsites can help boost SEO by adding more websites under your brand, they can drive traffic away from your main website. This means that you’ll be tracking SEO in both your website and the microsite. If you’re trying to boost traffic to your main website, microsites can interfere with this.

Microsites can also be confusing and costly if you’re not using the right service. They require the ability to maintain a different domain, which can be cumbersome. However, if you select the right platform, developing a microsite is easy. Zoomforth, for example, leverages intuitive drag-and-drop design features and takes care of hosting.

Landing page: a page with a purpose

A landing page is a single web page on your main website to promote a specific product or service that your company offers. Your home page likely includes a menu of different landing pages. A landing page includes links to your product catalog or a subscription page and encourages users to complete a call-to-action (CTA).

What is the purpose of a landing page?

A landing page is meant to promote conversion. It’s housed on your main website and can be accessed through your homepage. It’s created with a specific purpose geared towards prospects. 

It may seek to move people to a certain action, such as subscribing to your newsletter or understanding products and services.

These landing pages may serve the purpose of offering high-level introductions to different aspects of your business. They are consistent with the surrounding construction of your website in terms of branding and design. 

Landing pages are typically fixtures on a website because they offer information that people frequently return to and which infrequently change. 

What are the advantages of a landing page?

A landing page is a reliable way to share information about aspects of your business. They’re simple and affordable to create, only constituting a single page with no need for navigation. They don’t require a lot of maintenance, as they’re located on your company’s main website. Generally, the low time investment spent on making a landing page is more time you’ll spend on creating web content.  

They also infrequently change because they are meant to be consistent. They outline key products and services that your business offers, which are not likely to change. If change is needed, though, they’re easy to remove and revise.

Also, they’re great at promoting conversion and offer many excellent tracking capabilities. They can be keyword-rich with a simple URL, meaning they’re great for your SEO. 

What are the disadvantages of a landing page?

A landing page includes basic information and has a narrow focus. They do one thing, and they do that well, but they’re not a robust solution. It tells parts of a story, but it won’t be content-rich enough to tell a whole story on its own. If you’re looking to create substantial promotions for your businesses, landing pages will likely not cut it.

Because of its small scope, it can be hard to collect detailed user experience data. It’s interspersed with your general content, meaning there’s not a lot of distinction that can be made for specific audiences. 

Landing pages are attached to your main domain, so they may also lend themselves to some design restrictions. This might make it difficult to integrate creative and interactive elements that are inconsistent with your branding. 

Microsite vs. landing page: which do I need?

Consider your goals

Determining whether a microsite or a landing page is right for the content you are creating starts with considering your goals. 

How you determine which delivery method you need should be aligned with more than just aesthetic goals, but also execution and maintenance. 

If you’re trying to decide whether a landing page or a microsite is better suited for your campaign, try answering the following questions: 

• Is the information you are sharing specific, in-depth, and for a limited audience? 
• Will the page only be temporarily accessed?
• Are you looking to create an immersive experience for users that keeps them engaged with the content?
• Are you hoping to gather detailed user and experience data about specific elements? 

If you answered ‘yes’ to most of these questions, it may make sense to use a microsite to help you create a curated and immersive experience for a targeted audience. 

Otherwise, if you’re looking to outline a key product or service geared towards general prospects, a landing page is more suited for that. 

Consider your budget

There is a lot of flexibility in creating web content. The starting cost for creating a website runs anywhere from $200 to $10,000. These quotes depend on whether a developer is commissioned, design software is used, and how complex the webpages are. 

Paying to develop microsites can be more costly than adding landing pages to existing domains if contracted developers are used. However, different services offer easy-to-use platforms to create content on your own. This is an affordable way to create immersive content without involving out-of-house experts. 

Why not both?

Your business and your market are robust. Meeting all of their needs means using dynamic solutions.

Using both landing pages and microsites effectively ensures that you are targeting the appropriate needs of all of your users and making the most of what web-based tools offer. 

Users expect to easily find information that is delivered engagingly. Knowing which form of web publishing to use to achieve your goals can mean using both landing pages and microsites. 

Publish your microsites easily with Zoomforth

If you’re looking to create a tailored web experience, expand your business’s intranet, or experiment with different online tools, a microsite is a perfect option. 

Using intuitive development software means that you can do this in-house, without paying web developers or struggling with complex coding languages. 

Zoomforth’s drag and drop design features have made it easy for leading brands to create immersive, unique, and engaging contentYou can demo Zoomforth to find out how your business can do the same. 

The ability to share valuable information in easily accessible ways was once a bragging right. Now, it’s an expectation across industries. Outdated enterprise communication isn’t going to cut it, and businesses are looking for new ways to interact with their consumers.

It’s likely you already have an information-rich website that has been carefully curated with information and landing pages that are helpful for a general audience. However, if you’re looking to target a niche audience, offer web-based access to certain clients, or create highly interactive experiences for short-term initiatives, you might consider creating a microsite.

Microsites are miniature websites (or single web pages) that offer simple, malleable solutions to many complex communication needs. In this article, we’ll cover what a microsite is, the benefits of using one, and how to get the most out of your microsite.

What exactly is a microsite?

A microsite is a branded content site outside of your main website, serving as a specialized extension of your existing web presence. It’s a platform that hosts content that would be valuable to certain audiences, rather than a business’s general audience.

A microsite is typically on its own subdomain or unique URL. It can be an individual web page or a small collection of pages. Microsites are packed with content all their own, providing a highly curated experience. They’re perfect for digital marketing campaigns, business proposal showcases, or onboarding tools for new employees.

Instead of having others parse through your website, you can share your microsite with the parties it’s most relevant to. This is especially helpful if you strive to elevate your web presence, create highly accessible deliverables, or analyze specific data regarding your targeted content.

A microsite is more than a website—it’s a content experience

A microsite is not a website. Your company’s website is reserved for all the basic, general information about your business and brand. A microsite is a unique web destination to tailor the content on one topic with a distinct purpose, what we at Zoomforth call a content experience.

Because of their specialized content, microsites are flexible spaces that you can use to address a range of organizational needs including: 

• Create sites for events, newsletters, sales proposals, and employee learning portals. 
• Design rich, highly interactive user experiences.
• Promote or announce brand partnerships and sponsorships.

The possibilities of a microsite are limitless. Designating a microsite for a certain purpose keeps your main website from getting cluttered with temporary content and your web presence organized and targeted.

The benefits of microsites for your brand

Microsites allow you to push the boundaries of your web presence. Microsites can help you address short-term goals, like promoting a new product or service, but that’s not all! They can also help you work towards various long-term goals: customer engagement, SEO performance, and brand visibility. 

More than 50% of readers spend less than 15 seconds on a webpage after accessing it. Such a low rate of engagement calls for strategic campaigns that are immediately useful to consumers. Microsites allow you to focus your content and design on specific needs, interests, and goals. Because of how specialized they are, they hone in on what the user needs, making engagement more successful.

Because all of the content is independent of your website, visitors can quickly access the information they need. Also, the content is specific to them, meaning you can reduce your bounce rates. Packing the microsite with keywords makes microsites a great SEO tool if you’re hosting it on your own domain. If you’re having the microsite company you’re using host it, you’ll be provided with array of performance analytics.

Reduce the risk of experimentation

Tailored content gives you access to the granular site and user data, meaning marketing strategies involve less guesswork and more analytics. You’ll know where, when, and how much consumers engaged with your content.

Microsites also allow you to strategize new approaches to campaigns that don’t work. Microsites can be as permanent or temporary as you need them to be, meaning experimentation is doable with little risk. No more overhauling your website for one purpose and finding it doesn’t work—use a microsite instead!

How can I make my microsite effective? 

Content-rich pages

Your microsite is the place for users to dive deep into one distinct topic, and content is key. Once you’ve determined what the purpose of your microsite is—marketing, experiential, informative—you can start to collect all the important details that your user is seeking and craft content to answer those questions.

Your microsite is your opportunity to connect users to information-rich material that moves them to action. Keep it specific to a designated topic, goal, or action. You can keep content rich by including: 

• Testimonials 
• Case studies
• Initiative backgrounds 
• Research

Intuitive design

Effective microsites keep users highly engaged with content from the get-go. Making the microsite as user-friendly as possible is an important part of creating an engaging user experience. 

You can keep the design user-friendly by checking that your microsites include these elements:

• Keep design consistent across different content and layouts
• Make hyperlinks visible by changing their color or underlining them 
• Create accessibility elements such as video transcription and voice-to-text options

Interactive elements

You have the option to create highly interactive and immersive user experiences that may not be appropriate for your traditional website. This might include games, polls, and interactive maps. 

Brands use interactive elements to keep users engaged and excited to immerse themselves in product features and marketing campaigns. 

Here are some examples of microsites that capitalize on interactive features to create immersive experiences:

• Spotify and global user listening
• Microsoft’s Xbox museum
• Chipotle’s farmer market experience 

Interactive experiences can make consumers feel connected to products. Recent marketing research conducted by Accenture finds that is the case for as many as 47% of users. 

Performance analytics

Gathering data and conducting meaningful analysis about created content can be as difficult as creating content in itself. General site data can tell you some things, but not everything about how effective your engagement strategies are. 

Because microsites reach out to specific markets, the data they generate is highly specific. You can determine which strategies were most effective with granular information about different user experiences. 

Design your very own microsite with Zoomforth

If you’re interested in creating your own effective and user-friendly microsites, the first step is figuring out a platform to design them. The service should be comprehensive to use, easy to update and provide valuable analytics. 

At Zoomforth, we know that creating an interactive user experience that capitalizes on a range of web features shouldn’t be complicated. Without the need for a formally-trained developer, you can design and publish your microsites with ease.

Zoomforth offers many features to create your microsites, including:

• An intuitive, drag-and-drop design interface
• Style presets and custom brand styling
• A media library with unlimited storage
• Automated mobile layouts
• Comprehensive, real-time analytics 
• Real-time in-app support and help center

Many enterprises, including three of the Big Four accounting firms, have used Zoomforth to elevate their business. If you’re interested in taking advantage of microsites’ many uses and benefits, request a demo with Zoomforth to start creating interactive user experiences that last.